Jon Easton serves as Senior Vice President and Chief Commercial Officer at Straightaway, where he is focused on enabling Straightaway’s growing family of brands to continue to scale effectively. In this role, Jon is responsible for Category Management, encompassing supplier relationships, pricing, promotion, and cost management; M&A Integration, including structured project management, integration planning, and growth and synergy realization for newly acquired shops; and Fleet Account Management, spanning national vendor relationships, local sales and marketing support, and operations training.
Before joining Straightaway, Jon spent a decade in the home improvement retail world, holding roles in analytics, technology, strategy, pricing, and merchandising across both The Home Depot and Lowe’s. He holds a Marketing degree from Clemson University and an MBA from Wake Forest.
Originally from Lenoir, a small town in western North Carolina, Jon now lives in Charlotte with his wife Madison, their two sons — Luke and Brooks — and two Golden Retrievers, Max and Murphy. In his downtime, Jon enjoys just about anything outdoors, from tee ball in the backyard with his kids to a weekend round of golf.
